Health Marketing Services for the CDC Act Against AIDS campaigns: HIV Screening Standard Care for Primary Care Physicians (HSSC) & One Test Two Lives (OTTL) for Obstetrical Providers

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Investigator: Ronald Goldschmidt, MD
Sponsor: RTI International

Location(s): United States

Description

The One Test. Two Lives. campaign from the Centers for Disease Control and Prevention (CDC) focuses on ensuring that all women are tested for HIV early in their pregnancy and provides  obstetric providers new tools to help ensure all patients get tested for HIV early in their pregnancy.

One Test. Two Lives. provides quick access to a variety of resources for providers, and materials for their patients, to help encourage universal voluntary prenatal testing for HIV.

Perinatal transmission accounts for 91% of all AIDS cases among children in the United States. Antiretroviral therapy during pregnancy can reduce the transmission rate to 2% or less. The transmission rate is 25% without treatment.