Sugar Quoted: An Analysis of Industry Framing to Oppose the Tax on Sugar-Sweetened Beverages in South Africa

Investigator: Pal Shah, MS
Sponsor: Global Health Sciences Education

Location(s): South Africa


Mentor: Dr. Laura Schmidt 

Every community that has sought to adopt a tax on sugar-sweetened beverages (SSBs) has experienced strong resistance from the sugar sweetened beverage industry. Despite scientific evidence showing that taxation will work, industry claims are slowing the process of adoption and implementation of the HPL. Objective: This study aimed to analyze the framing tactics that were employed by the Industry during the debate to oppose and delay the implementation of the HPL in South Africa.